pur.com website report
PUR.com homepage
PUR filtration makes filtering tap water easy
Pur was registered 31 years 4 months ago, is ranked #1,046,801 worldwide (top 30%), has an estimated value of $1,595. It may earn around $171 per month from advertising.
Home & Garden English Cloudflare
Last updated
Estimated worth
$1,595
Automated valuation
Global rank
#1,046,801
Improving
Monthly visitors
1,795
90K page views
Domain age
31 years 4 months
Since Jun 28, 1995
Hosted in
United StatesCloudFlare
Security headers
70/100
Response 0.42 s
Key facts about pur.com
- Domain
- pur.com
- Website name
- PUR.com homepage
- Category
- Home & Garden
- Estimated worth
- $1,595
- Global rank
- #1,046,801 (top 30% of 3.5M ranked sites)
- Monthly visitors (est.)
- 1,795 · 90K page views
- Registered
- June 28, 1995 (31 years 4 months ago)
- Expires
- June 27, 2028
- Registrar
- CSC Corporate Domains, Inc.
- Server location
United States- Network
- CloudFlare AS13335
- CDN
- Cloudflare
- Email provider
- Proofpoint
- Language
- English
- Data updated
Estimated traffic & revenue
| Page views | Visitors | Ad revenue | |
|---|---|---|---|
| Daily | 2,991 | 60 | $6 |
| Monthly | 89,729 | 1,795 | $171 |
| Yearly | 1,076,748 | 21,540 | $2,052 |
Modelled from the global rank — not measured analytics. Use them to compare sites, not as exact figures.
Global rank history
Monthly values
| Month | Global rank |
|---|---|
| 2026-06 | #37,738,738 |
| 2026-07 | #1,261,985 |
| 2026-08 | #1,046,801 |
Source: Rankeez (Tranco, Majestic, DomCop, Cisco Umbrella).
How we estimate pur.com's value
$1,595
The estimate is the higher of two independent approaches, both computed automatically from public data.
- Traffic value: $1,595Driven by the global rank #1,046,801 (≈90K page views / month) plus a capped age bonus.
- Activity value: $1,335Domain age plus observable signs of an active, professionally run website.
Activity signals found
| Domain age (31 years 4 months) | $400 |
| Active website with metadata | +$150 |
| Substantial homepage content | +$150 |
| Professional email (Proofpoint) | +$150 |
| Email authentication (SPF) | +$50 |
| CDN / performance layer (Cloudflare) | +$100 |
| Business services (Microsoft 365) | +$100 |
| Security headers (70/100) | +$210 |
| IPv6 enabled | +$25 |
Revenue, sales or private analytics are not public and are not included. This is not an appraisal or a sale price.
On-page SEO
| Title | PUR.com homepage 16 chars |
|---|---|
| Meta description | PUR filtration makes filtering tap water easy 45 chars |
| Meta keywords | None |
| Language | English |
| Response time | 0.42 s Fast |
Homepage structure
No H1 heading found in the server HTML.
Technology & infrastructure
| CDN / proxy | Cloudflare |
|---|---|
| Web server | cloudflare |
| Platform / language | WordPress |
| DNS provider | Cloudflare |
| Email provider | Proofpoint |
| SPF record | v=spf1 include:%{ir}.%{v}.%{d}.spf.has.pphosted.com -all |
| IPv6 (AAAA) | Yes |
| CAA record | No |
Services verified in DNS
Google Search Console Microsoft 365
Detected from TXT verification and SPF records published by the domain owner.
Domain name
| Extension | .com — the most widely used generic extension, originally for commercial sites |
|---|---|
| Name length | 3 characters Short |
| Hyphens / digits | No hyphen · no digits |
Security headers
70
5 passed · 4 to improve · 1 missing
Homepage answered HTTP 200 at https://www.pur.com/ after 1 redirect · checked Oct 28, 2026
Homepage answered HTTP 200 at https://www.pur.com/ after 1 redirect · checked Oct 28, 2026
- HTTPSThe homepage is served over an encrypted HTTPS connection.
- HTTP → HTTPS redirectVisitors typing http:// are redirected to the secure version.
- Strict-Transport-Security (HSTS)max-age 300 s — at least 180 days is recommended.
- Content-Security-PolicyPresent but allows 'unsafe-eval', which weakens XSS protection.
- Clickjacking protectionCSP frame-ancestors prevents the site from being framed by others.
- X-Content-Type-OptionsNot set to nosniff.
- Referrer-PolicyNot set (browsers default to strict-origin-when-cross-origin).
- Permissions-PolicyNot set: browser features are not explicitly restricted.
- Cookie flags1 cookie(s) set, all with Secure, HttpOnly and SameSite.
- Software version disclosureNo software version numbers disclosed in headers.
Raw HTTP response headers
HTTP/2 200 date: Wed, 28 Oct 2026 03:34:08 GMT content-type: text/html; charset=UTF-8 cf-ray: a516e20d7f6a6fdb-CDG cf-cache-status: DYNAMIC age: 515714 cache-control: public, max-age=604800 link: <https://www.pur.com/wp-json/>; rel="https://api.w.org/", <https://www.pur.com/wp-json/wp/v2/pages/9>; rel="alternate"; title="JSON"; type="application/json", <https://www.pur.com/>; rel=shortlink server: cloudflare strict-transport-security: max-age=300 vary: Accept-Encoding, Cookie, Cookie via: 1.1 varnish, 1.1 varnish content-security-policy: form-action secure.authorize.net test.authorize.net pilot-payflowlink.paypal.com geostag.cardinalcommerce.com geo.cardinalcommerce.com 1eafstag.cardinalcommerce.com 1eaf.cardinalcommerce.com centinelapistag.cardinalcommerce.com centinelapi.cardinalcommerce.com *.amazon.com *.amazon.co.uk *.amazon.co.jp *.amazon.jp *.amazon.it *.amazon.fr *.amazon.es *.amazon.de www.apptrian.com facebook.com www.facebook.com connect.facebook.net graph.facebook.com *.iterable.com *.brilliantcollector.com *.yotpo.com 'self' 'unsafe-inline'; 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x-cache: HIT, HIT x-cache-hits: 836, 2 x-content-security-policy-rule: null x-content-security-policy-set: Not Set - Implied, US x-pantheon-styx-hostname: styx-us-a-fbbcf58dd-mdsnh x-served-by: cache-chi-klot8100160-CHI, cache-lcy-eglc8600040-LCY x-styx-req-id: b09bda5a-cdcf-11f1-ae74-2eba82966cb1 x-timer: S1793158448.276001,VS0,VE1 set-cookie: __cf_bm=OjeLWXUqyOTjhm6uzbEuSe_z.8fUN3RIDBHM1hGwJr8-1793158448.239104-1.0.1.1-ja19bGPpvMdRaS7PJXT44OqhxGKZuXMw6yC44LG6V72aqRIvT8c1PFQLagsT6DG8qrQO1L8dQbGoCNMqcM0AB_FJ.PFxhpzIYe0ze3PA5G9H.lOdZyZlYyMGXlPhAbNq; HttpOnly; SameSite=None; Secure; Path=/; Domain=pur.com; Expires=Wed, 28 Oct 2026 04:04:08 GMT content-encoding: gzip
Hosting
| IP address | 104.17.203.183 |
|---|---|
| Location | United States |
| Network (ISP) | CloudFlare |
| Autonomous system | AS13335 CloudFlare, Inc. |
| Server software | cloudflare |
Nameservers
| Host | IP | Country |
|---|---|---|
| deb.ns.cloudflare.com | 173.245.58.92 | United States |
| vin.ns.cloudflare.com | 172.64.33.245 | United States |
Domain registration (WHOIS)
| Registrar | CSC Corporate Domains, Inc. |
|---|---|
| Created | June 28, 1995 31 years 4 months ago |
| Updated | June 23, 2026 |
| Expires | June 27, 2028 in 592 days |
| Status | clientTransferProhibited |
Raw WHOIS record
Domain Name: PUR.COM Registry Domain ID: 1367193_DOMAIN_COM-VRSN Registrar WHOIS Server: whois.corporatedomains.com Registrar URL: http://cscdbs.com Updated Date: 2026-06-23T05:20:08Z Creation Date: 1995-06-28T04:00:00Z Registry Expiry Date: 2028-06-27T04:00:00Z Registrar: CSC Corporate Domains, Inc. Registrar IANA ID: 299 Registrar Abuse Contact Email: [email protected] Registrar Abuse Contact Phone: 8887802723 Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited Name Server: DEB.NS.CLOUDFLARE.COM Name Server: VIN.NS.CLOUDFLARE.COM DNSSEC: unsigned URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/ >>> Last update of whois database: 2026-08-07T14:13:13Z <<< For more information on Whois status codes, please visit https://icann.org/epp NOTICE: The expiration date displayed in this record is the date the registrar's sponsorship of the domain name registration in the registry is currently set to expire. This date does not necessarily reflect the expiration date of the domain name registrant's agreement with the sponsoring registrar. Users may consult the sponsoring registrar's Whois database to view the registrar's reported date of expiration for this registration. TERMS OF USE: You are not authorized to access or query our Whois database through the use of electronic processes that are high-volume and automated except as reasonably necessary to register domain names or modify existing registrations; the Data in VeriSign Global Registry Services' ("VeriSign") Whois database is provided by VeriSign for information purposes only, and to assist persons in obtaining information about or related to a domain name registration record. VeriSign does not guarantee its accuracy. By submitting a Whois query, you agree to abide by the following terms of use: You agree that you may use this Data only for lawful purposes and that under no circumstances will you use this Data to: (1) allow, enable, or otherwise support the transmission of mass unsolicited, commercial advertising or solicitations via e-mail, telephone, or facsimile; or (2) enable high volume, automated, electronic processes that apply to VeriSign (or its computer systems). The compilation, repackaging, dissemination or other use of this Data is expressly prohibited without the prior written consent of VeriSign. You agree not to use electronic processes that are automated and high-volume to access or query the Whois database except as reasonably necessary to register domain names or modify existing registrations. VeriSign reserves the right to restrict your access to the Whois database in its sole discretion to ensure operational stability. VeriSign may restrict or terminate your access to the Whois database for failure to abide by these terms of use. VeriSign reserves the right to modify these terms at any time. The Registry database contains ONLY .COM, .NET, .EDU domains and Registrars.
DNS records
| Type | Host | Value | TTL |
|---|---|---|---|
| A | pur.com | ip: 104.17.204.183 | 296 |
| A | pur.com | ip: 104.17.203.183 | 296 |
| NS | pur.com | target: vin.ns.cloudflare.com | 86400 |
| NS | pur.com | target: deb.ns.cloudflare.com | 86400 |
| SOA | pur.com | mname: deb.ns.cloudflare.com rname: dns.cloudflare.com serial: 2410318248 refresh: 10000 retry: 2400 expire: 604800 minimum-ttl: 1800 | 1800 |
| MX | pur.com | pri: 0 target: mxa-006e9a01.gslb.pphosted.com | 300 |
| MX | pur.com | pri: 10 target: mxb-006e9a01.gslb.pphosted.com | 300 |
| TXT | pur.com | txt: google-site-verification=fsN5U-dA7ZzUaURJBwLKOlWa2l65TKIoOMHccbBAuU4 | 300 |
| TXT | pur.com | txt: google-site-verification=0r8zvisAS4FMtw1y8IIAOFmWk5jfimBfCWPI5cSAbQw | 300 |
| TXT | pur.com | txt: v=spf1 include:%{ir}.%{v}.%{d}.spf.has.pphosted.com -all | 300 |
| TXT | pur.com | txt: MS=ms77926980 | 300 |
| TXT | pur.com | txt: google-site-verification=PdnhncOfq17a5D0i1GjEKQz8tJrpigDbYzZCkL8cVvM | 300 |
| AAAA | pur.com | ipv6: 2606:4700::6811:ccb7 | 296 |
| AAAA | pur.com | ipv6: 2606:4700::6811:cbb7 | 296 |
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pur.com compared with similar websites
| Website | Global rank | Est. worth | Registered | Hosted in |
|---|---|---|---|---|
| pur.com | #1,046,801 | $1,595 | 1995 | United States |
| expresswater.com | #1,709,544 | $973 | 2007 |  Canada |
| lifesourcewater.com | #1,344,626 | $1,285 | 1997 | United States |
| reefill.com | #24,208,374 | $203 | 2015 | United States |
| amazinwalter.com | #24,223,968 | $428 | 1998 | United States |
| clearseptechnologies.com | #20,894,462 | $328 | 2008 | United States |
| midatlanticwater.net | #2,481,612 | $749 | 2006 | Canada |
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Questions about pur.com
When was pur.com registered?
Pur.com was registered on June 28, 1995, making it 31 years 4 months old.
Who is the domain registrar for pur.com?
Pur.com is registered through CSC Corporate Domains, Inc..
Where is pur.com hosted?
Pur.com's server (IP 104.17.203.183) is located in United States.
How much is pur.com worth?
We estimate pur.com is worth $1,595. This is an automated estimate based on the site's global traffic rank, domain age and observable activity signals (professional email, business services, security, CDN) — not a professional appraisal or a real sale price.
How much traffic does pur.com get?
Based on its rank, pur.com receives roughly 1,795 unique visitors and 90K page views per month. These figures are modelled from the rank, not measured.
What is pur.com's global rank?
Pur.com has an estimated global rank of 1,046,801, sourced from Rankeez.com, which aggregates the Tranco, Majestic, DomCop and Cisco Umbrella rankings. Its rank has improved over the tracked period. This is an independent estimate, not affiliated with Amazon Alexa, which discontinued its own ranking service in 2022.
Who hosts pur.com?
Pur.com resolves to 104.17.203.183, on the network of CloudFlare (AS13335), and is served through Cloudflare. Its DNS is managed by Cloudflare.
What email provider does pur.com use?
According to its MX records, pur.com receives email with Proofpoint. It publishes an SPF record to authenticate its outgoing mail.
When does pur.com expire?
The domain registration of pur.com is valid until June 27, 2028 (in 592 days), at CSC Corporate Domains, Inc.. Owners usually renew before that date.
What websites are similar to pur.com?
Popular websites in the same category as pur.com include expresswater.com, lifesourcewater.com, reefill.com, amazinwalter.com, clearseptechnologies.com.
Own pur.com? Add the badge
Shows your live global rank. To cite this report: “StatMemory, pur.com website report, https://statmemory.com/pur.com”.
StatMemory is not affiliated with pur.com. This report shows publicly available data (DNS, WHOIS, HTTP headers, public top-site lists) and automated estimates for information purposes.