playup.com website report
PlayUp is your best bet! Wager on sports in New Jersey and Colorado, and the PlayUp Racebook is available in 26 states for horse betting.
Playup was registered 24 years 5 months ago, is ranked #1,245,701 worldwide (top 38%), has an estimated value of $1,501. It may earn around $144 per month from advertising.
Gambling English Cloudflare
Last updated
Key facts about playup.com
- Domain
- playup.com
- Website name
- Sports Betting | Horse Race Betting | iGaming
- Category
- Gambling
- Estimated worth
- $1,501
- Global rank
- #1,245,701 (top 38% of 3.3M ranked sites)
- Monthly visitors (est.)
- 1,506 · 75K page views
- Registered
- April 28, 2002 (24 years 5 months ago)
- Expires
- April 28, 2028
- Registrar
- Dreamscape Networks International Pte Ltd
- Server location
United States- Network
- CloudFlare AS13335
- CDN
- Cloudflare
- Email provider
- Microsoft 365
- Language
- English
- Data updated
Estimated traffic & revenue
| Page views | Visitors | Ad revenue | |
|---|---|---|---|
| Daily | 2,510 | 50 | $5 |
| Monthly | 75,297 | 1,506 | $144 |
| Yearly | 903,564 | 18,072 | $1,728 |
Modelled from the global rank — not measured analytics. Use them to compare sites, not as exact figures.
Global rank history
Monthly values
| Month | Global rank |
|---|---|
| 2026-06 | #37,754,811 |
| 2026-07 | #1,527,648 |
| 2026-08 | #1,245,701 |
Source: Rankeez (Tranco, Majestic, DomCop, Cisco Umbrella).
How we estimate playup.com's value
The estimate is the higher of two independent approaches, both computed automatically from public data.
- Traffic value: $1,362Driven by the global rank #1,245,701 (≈75K page views / month) plus a capped age bonus.
- Activity value: $1,501Domain age plus observable signs of an active, professionally run website.
Activity signals found
| Domain age (24 years 5 months) | $392 |
| Active website with metadata | +$150 |
| Substantial homepage content | +$150 |
| Professional email (Microsoft 365) | +$150 |
| Email authentication (SPF) | +$50 |
| CDN / performance layer (Cloudflare) | +$100 |
| Business services (Amazon SES, Apple, Atlassian, Canva) | +$400 |
| Security headers (28/100) | +$84 |
| IPv6 enabled | +$25 |
Revenue, sales or private analytics are not public and are not included. This is not an appraisal or a sale price.
On-page SEO
| Title | Sports Betting | Horse Race Betting | iGaming 45 chars |
|---|---|
| Meta description | PlayUp is your best bet! Wager on sports in New Jersey and Colorado, and the PlayUp Racebook is available in 26 states for horse betting. 137 chars |
| Meta keywords | None |
| Language | English |
| Response time | 0.91 s Average |
Homepage structure
No H1 heading found in the server HTML.
Technology & infrastructure
| CDN / proxy | Cloudflare |
|---|---|
| Web server | cloudflare |
| Platform / language | WordPress |
| DNS provider | Cloudflare |
| Email provider | Microsoft 365 |
| SPF record | v=spf1 include:spf.protection.outlook.com -all |
| IPv6 (AAAA) | Yes |
| CAA record | No |
Services verified in DNS
Amazon SES Apple Atlassian Canva Google Search Console Meta (Facebook) Business Microsoft 365 OpenAI
Detected from TXT verification and SPF records published by the domain owner.
Domain name
| Extension | .com — the most widely used generic extension, originally for commercial sites |
|---|---|
| Name length | 6 characters Short |
| Hyphens / digits | No hyphen · no digits |
Security headers
Collected with an older method; a fresh check is running and will appear on your next visit.
- HTTPSThe homepage is not served over HTTPS.
- Strict-Transport-Security (HSTS)Not set: browsers may still try plain HTTP first.
- Content-Security-PolicyNot set: no restriction on which scripts may run.
- Clickjacking protectionNeither X-Frame-Options nor CSP frame-ancestors is set.
- X-Content-Type-OptionsNot set to nosniff.
- Referrer-PolicyNot set (browsers default to strict-origin-when-cross-origin).
- Permissions-PolicyNot set: browser features are not explicitly restricted.
- Cookie flags1 cookie(s) set, all with Secure, HttpOnly and SameSite.
- Software version disclosureReveals X-Powered-By: WP Engine, which helps attackers target known vulnerabilities.
Raw HTTP response headers
HTTP/2 200
date: Sun, 23 Aug 2026 07:26:14 GMT
content-type: text/html; charset=UTF-8
server: cloudflare
age: 597
set-cookie: __cf_bm=QHwO71GqUuitgqb10Tcy9PH1aw1r1WyV6Jd9p6zeSLo-1787469974.8270893-1.0.1.1-AEsC2sv1cs8c5y0R9_kCEtRdGRPB9.qZBbvESIJEnG.0ZaMfVGO1qCUVnldgnF821afbvc1QGrv.X4w1fzR.QITT7Hnhug0B9eOj9BSDavqjyg3Ea97kE64ZldkSEDn7; HttpOnly; SameSite=None; Secure; Path=/; Domain=www.playup.com; Expires=Sun, 23 Aug 2026 07:56:14 GMT
cf-cache-status: DYNAMIC
vary: Accept-Encoding, Accept-Encoding,Cookie
link: <https://www.playup.com/wp-json/>; rel="https://api.w.org/", <https://www.playup.com/wp-json/wp/v2/pages/1042>; rel="alternate"; title="JSON"; type="application/json", <https://www.playup.com/>; rel=shortlink
x-powered-by: WP Engine
x-cacheable: YES:600.000
cache-control: max-age=600, must-revalidate
x-cache: HIT: 1
x-cache-group: normal
last-modified: Sun, 23 Aug 2026 07:26:12 GMT
x-orig-cache-control: max-age=600, must-revalidate
report-to: {"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=t8h9C84DZ3wbhyk%2FNt%2BXsK9dY5McMBXRkjZN64gj0udZk97uh0pdb7O%2B796mJnXrYIr05PJ1ax9jRqPYu29bpnzNRoleZqoItRv%2F%2FWq5vKOw21EAWuYjM1b4Uus79S7%2B"}]}
nel: {"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
cf-ray: a2f8634e8c2d698a-CDG
Hosting
| IP address | 104.26.5.191 |
|---|---|
| Location | |
| Network (ISP) | CloudFlare |
| Autonomous system | AS13335 CloudFlare, Inc. |
| Server software | cloudflare |
Nameservers
| Host | IP | Country |
|---|---|---|
| brenda.ns.cloudflare.com | 108.162.192.77 | |
| oswald.ns.cloudflare.com | 173.245.59.218 |
Domain registration (WHOIS)
| Registrar | Dreamscape Networks International Pte Ltd |
|---|---|
| Created | April 28, 2002 24 years 5 months ago |
| Updated | April 20, 2026 |
| Expires | April 28, 2028 in 549 days |
| Status | clientTransferProhibited |
Raw WHOIS record
Domain Name: PLAYUP.COM Registry Domain ID: 86053915_DOMAIN_COM-VRSN Registrar WHOIS Server: whois.crazydomains.com Registrar URL: http://www.crazydomains.com.au Updated Date: 2026-04-20T19:34:22Z Creation Date: 2002-04-28T23:28:32Z Registry Expiry Date: 2028-04-28T23:28:32Z Registrar: Dreamscape Networks International Pte Ltd Registrar IANA ID: 1291 Registrar Abuse Contact Email: [email protected] Registrar Abuse Contact Phone: +61 894 220 890 Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited Name Server: BRENDA.NS.CLOUDFLARE.COM Name Server: OSWALD.NS.CLOUDFLARE.COM DNSSEC: unsigned URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/ >>> Last update of whois database: 2026-08-23T07:25:56Z <<< For more information on Whois status codes, please visit https://icann.org/epp NOTICE: The expiration date displayed in this record is the date the registrar's sponsorship of the domain name registration in the registry is currently set to expire. This date does not necessarily reflect the expiration date of the domain name registrant's agreement with the sponsoring registrar. Users may consult the sponsoring registrar's Whois database to view the registrar's reported date of expiration for this registration. TERMS OF USE: You are not authorized to access or query our Whois database through the use of electronic processes that are high-volume and automated except as reasonably necessary to register domain names or modify existing registrations; the Data in VeriSign Global Registry Services' ("VeriSign") Whois database is provided by VeriSign for information purposes only, and to assist persons in obtaining information about or related to a domain name registration record. VeriSign does not guarantee its accuracy. By submitting a Whois query, you agree to abide by the following terms of use: You agree that you may use this Data only for lawful purposes and that under no circumstances will you use this Data to: (1) allow, enable, or otherwise support the transmission of mass unsolicited, commercial advertising or solicitations via e-mail, telephone, or facsimile; or (2) enable high volume, automated, electronic processes that apply to VeriSign (or its computer systems). The compilation, repackaging, dissemination or other use of this Data is expressly prohibited without the prior written consent of VeriSign. You agree not to use electronic processes that are automated and high-volume to access or query the Whois database except as reasonably necessary to register domain names or modify existing registrations. VeriSign reserves the right to restrict your access to the Whois database in its sole discretion to ensure operational stability. VeriSign may restrict or terminate your access to the Whois database for failure to abide by these terms of use. VeriSign reserves the right to modify these terms at any time. The Registry database contains ONLY .COM, .NET, .EDU domains and Registrars.
DNS records
| Type | Host | Value | TTL |
|---|---|---|---|
| A | playup.com | ip: 104.26.4.191 | 298 |
| A | playup.com | ip: 172.67.69.138 | 298 |
| A | playup.com | ip: 104.26.5.191 | 298 |
| NS | playup.com | target: oswald.ns.cloudflare.com | 86400 |
| NS | playup.com | target: brenda.ns.cloudflare.com | 86400 |
| SOA | playup.com | mname: brenda.ns.cloudflare.com rname: dns.cloudflare.com serial: 2411529650 refresh: 10000 retry: 2400 expire: 604800 minimum-ttl: 1800 | 1800 |
| MX | playup.com | pri: 0 target: playup-com.mail.protection.outlook.com | 300 |
| TXT | playup.com | txt: facebook-domain-verification=ycw0d7vrq0vayc1dtb4u0rhdvbenrq | 300 |
| TXT | playup.com | txt: google-site-verification=YK1pwCXgbLOHgWOfxno10-HwOVP0hWWVp1drIB2uL0U | 300 |
| TXT | playup.com | txt: apple-domain-verification=5MAGWUshG6Hidx7k | 300 |
| TXT | playup.com | txt: atlassian-domain-verification=kXITl4nnjK7vmP9RgU53bVecfmilM1zChSoejDqmIxR7YoVOk/nTvIZbfAB/z5BA | 300 |
| TXT | playup.com | txt: openai-domain-verification=dv-Wgs647A3uU6iRcJj9dI02RKa | 300 |
Show all 19 records
| TXT | playup.com | txt: MS=ms12060180 | 300 |
| TXT | playup.com | txt: canva-site-verification=AVK7w7zjfMv_fCKb8q3ynQ | 300 |
| TXT | playup.com | txt: amazonses:9OmSmoWKodEjPyVqsMzFseZEFoMu7f+te/mbBitUsM4= | 300 |
| TXT | playup.com | txt: v=spf1 include:spf.protection.outlook.com -all | 300 |
| AAAA | playup.com | ipv6: 2606:4700:20::681a:5bf | 298 |
| AAAA | playup.com | ipv6: 2606:4700:20::681a:4bf | 298 |
| AAAA | playup.com | ipv6: 2606:4700:20::ac43:458a | 298 |
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playup.com compared with similar websites
| Website | Global rank | Est. worth | Registered | Hosted in |
|---|---|---|---|---|
| playup.com | #1,245,701 | $1,501 | 2002 | |
| vegasinsider.com | #38,529 | $63,218 | 1997 | |
| betking.com.au | #26,375,558 | $100 | 2024 | |
| allhorseracing.ag | #964,502 | $1,373 | — | |
| aussiebet.com | #931,650 | $1,744 | 2003 |
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Questions about playup.com
When was playup.com registered?
Playup.com was registered on April 28, 2002, making it 24 years 5 months old.
Who is the domain registrar for playup.com?
Playup.com is registered through Dreamscape Networks International Pte Ltd.
Where is playup.com hosted?
Playup.com's server (IP 104.26.5.191) is located in United States.
How much is playup.com worth?
We estimate playup.com is worth $1,501. This is an automated estimate based on the site's global traffic rank, domain age and observable activity signals (professional email, business services, security, CDN) — not a professional appraisal or a real sale price.
How much traffic does playup.com get?
Based on its rank, playup.com receives roughly 1,506 unique visitors and 75K page views per month. These figures are modelled from the rank, not measured.
What is playup.com's global rank?
Playup.com has an estimated global rank of 1,245,701, sourced from Rankeez.com, which aggregates the Tranco, Majestic, DomCop and Cisco Umbrella rankings. Its rank has improved over the tracked period. This is an independent estimate, not affiliated with Amazon Alexa, which discontinued its own ranking service in 2022.
Who hosts playup.com?
Playup.com resolves to 104.26.5.191, on the network of CloudFlare (AS13335), and is served through Cloudflare. Its DNS is managed by Cloudflare.
What email provider does playup.com use?
According to its MX records, playup.com receives email with Microsoft 365. It publishes an SPF record to authenticate its outgoing mail.
When does playup.com expire?
The domain registration of playup.com is valid until April 28, 2028 (in 549 days), at Dreamscape Networks International Pte Ltd. Owners usually renew before that date.
What websites are similar to playup.com?
Popular websites in the same category as playup.com include vegasinsider.com, betking.com.au, allhorseracing.ag, aussiebet.com.
Own playup.com? Add the badge
Shows your live global rank. To cite this report: “StatMemory, playup.com website report, https://statmemory.com/playup.com”.
StatMemory is not affiliated with playup.com. This report shows publicly available data (DNS, WHOIS, HTTP headers, public top-site lists) and automated estimates for information purposes.